A Special Application May Be Released for Instagram Reels
Meta, which examines user habits, continues to make innovations. Meta can launch a standalone application for short format videos. According to the data shared by The Infirmation; Within the scope of the project codenamed Project Ray, the company aims to offer more three-minute videos to new and existing users in the USA. Meta remains silent in the face of this statement, which is not clear at the moment.
As you know last month, Meta came to the fore with its Capcut rival video editing application Edits. While the TikTok and CapCut ban in the USA started to show itself again, albeit for a short time, Meta wanted to take advantage of this situation.
In the light of all these developments, considering that the company could not achieve the success it expected with IGTV, a separate application for videos in the past, we can say that Meta will make a risky move with this new project.
